Until my one thing is done everything else is a distraction


I'm sipping on a freshly made delicate Bukeela ka Ethiopia which sounds awfully sophisticated, but it's just one of the blends from the wide range of Nespresso coffee options. 

It's a Friday morning, I am compiling and writing content in Evernote for my next post on another mobile application that I want to review and share with you when I have this brain fart.

Here I am posting articles about the top mobile apps I use daily to increase productivity, apps to help you with time management and efficiency, apps for social media engagement, apps that streamline business processes and enhance your personal branding when it dawned on me. A mobile app does not have to reside and function only in the digital arena but could also be a physical object which can provide you valuable insight into business productivity and processes, social engagement and personal branding. Well you might have guessed it by now, the physical mobile app I'm talking about is a book.

There is something to be said about a book. Books are tools, an app in physical form. Use them as you see fit. If there's something you like, highlight it. If there's something you hate, score it out. Dog-ear the pages if you want to come back to them, deface them! Somethings just can't be done with a digital app. Well that saying, give it a few years and we'll have digital books that feel and respond just like a physical book – Watch this space!

One of my favourite books is The One Thing: The surprisingly simple truth behind extraordinary results by Gary Keller and Jay Papasan 

It's the first book on time management that has worked for me. The book starts off with a beautiful Russian Quote – "If you chase two rabbits, you will not catch either one". Then the topics, resources and practical advice focuses on how to be productive and concentrate on "The One Thing" during your day.

I just love this saying which is repeated throughout the book. I've given it a slight tweak and use it as my morning mantra:

What's the one thing I can do (today)
such that by doing it
everything else will be easier or unnecessary

Gary Keller

This book is a must read for anyone who feels overwhelmed by too many distractions and is stressed out by the barrage of emails, text, tweets, messages, meetings and the expectation to respond instantly. I've now set aside three hours in my day, although it's in the morning for now, to practice this productivity technique…

  1. Shut down your phone or put it on silent — not vibrate — when you're working.
  2. Turn off notifications from your email app when you're working.
  3. Put up a sign of some sort on your desk to prevent people from disrupting your focus.
…and focus on "The one Thing" that you need to get done during this time! 

Mine was writing this post, what is yours?
Press the belief button
Without vision, action is a daydream!


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